Pretoria East mall will house the second immersive cinematic experience in South Africa

Yes you heard me right , Pretoria's Grove Mall Ster-Kinekor is the next to get the new IMAX revolution , with projectors that are equipped to feature both 2D & 3D cinematic experiences (see below)

 The installation of The IMAX Experience®, including IMAX® 3D, will commence shortly, with the doors expected to open to the public in June this year.

Internationally IMAX theaters are enjoying a renewed popularity which is growing , IMAX and Ster-Kinekor believe that these new cinema's will once again stir and renew an appreciation for the cinematic experience, especially with the ever popular 3D Cinema.

Ster- Kinekor had the following to say ...
 “Our promise to our audiences is to continue bringing them great cinema moments at their greatest, and we are achieving this by introducing new cinema viewing experiences, upgrading existing sites, opening new sites, installing the latest technology and staying in touch with our customers through a variety of communication platforms. On that note, it is difficult to envisage a greater moment than watching a blockbuster movie on a massive screen within the world’s most immersive cinematic experience. That is what we as Ster-Kinekor and The IMAX Experience® offer you.comments Mahomed.
Construction of the new site has already begun and the opening of this facility is due to coincide with the much-anticipated international release of Michael Bay’s Transformers: Age of Extinction at the end of June. This film is being partially filmed with IMAX’s new 3D digital cameras.


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